May 24, 2019 |
Continental Wins Inaugural Tyre Industry Environmental & Sustainable Solution Award in the UK
The Worshipful Company of Wheelrights has named Continental Tyre Group Ltd the inaugural winner of the Tyre Industry Environmental & Sustainable Solution Award in the United Kingdom.
The independent judging panel looked for entries to show evidence of material reducing the environmental impact of tyres and production over the product’s entire lifespan, whilst promoting sustainability and bringing environmental benefits to both business and wider society.
Continental’s marketing director Tracey Mortimer said the award was “a huge honour”, which “highlights Continental’s commitment to environmental consideration”.
“Our Sustainable Natural Rubber Sourcing Policy last year went even further in highlighting our long-term commitments to employees, customers and our end goal of limiting environmental impact,” Mortimer added.
Competition for the award was strong, according to the Worshipful Company of Wheelwrights, though Continental’s submission was deemed the clear forerunner.
The judging panel stated: “Continental Tyre Group Ltd’s entry was the most comprehensive and consistently scored the highest against all criteria by the judges. Continental is considered to have the most developed ‘top down’ approach to tyre manufacturing and performance and is at the forefront in using recyclates, alternative sustainable materials and new natural sources for rubber.”
The panel also acknowledged other highlights of Continental’s submission, such as its carbon emission reductions, and its research into plastic pollution form tyre and road wear particles.
The Worshipful Company of Wheelwrights is active in the support and development of the wheelwright’s craft in England, Wales and Northern Ireland and has been promoting the craft for over 350 years.
The accolade was presented at the Worshipful Company of Wheelwrights White Tie Banquet, held at Mansion House, the Lord Mayor of London’s official residence.
More than 200 guests including tyre and aftermarket representatives attended the event, as well as the Lord Mayor of London and his Sheriffs.
